Brand identity · Website · Fundraising
Bringing a vision for rescued cats to life through thoughtful design, storytelling and ongoing creative support.
About the project
A big vision.
A place for cats.
My work with Catland began in 2019, when it was still an idea. Since then, I have volunteered my time and creative skills to help give that idea an identity and communicate the vision behind it.
From the first logo and website to fundraising materials and a visualisation of the future build, this is an ongoing collaboration with rescued cats at its heart.
My scope
From an idea to an identity with heart.
I created Catland’s logo, website and brand identity, giving the project a recognisable visual presence from the very beginning.
Alongside this, I developed Canva templates and marketing materials to carry the identity across its communications and fundraising activity.
As the project grew, my involvement expanded into 3D visualisation, video production and voice-over work, helping people see and understand what Catland could become.
Visualising the future
Helping people see the possibility.
I created a full 3D visualisation of Catland, showing how it is imagined to look once construction is complete. It gave a tangible form to a project that began as an idea.
I also created several videos with voice-overs for use at fundraisers, bringing the plans and the story behind Catland together in a format people could watch and connect with.
A shared vision, brought to life through design and storytelling. Every part of my work for Catland has been voluntary.
Creative support that continues
Small stories.
Lasting connections.
My involvement with Catland continues today, with creative work that supports its fundraising and celebrates the cats at the centre of the project.
Annual fundraising calendar
Twelve cats.
A year of stories.
Every year, I design a calendar to help Catland raise funds.
Each edition features twelve Catland cats who have been rescued or have a particularly interesting rescue story to share.
It is a way to celebrate the individual cats while creating something supporters can enjoy throughout the year.
Ongoing voluntary collaboration
Creative work.
A personal commitment.
What started with a logo and a website in 2019 has grown into years of voluntary creative support.
Branding, templates, marketing materials, videos and calendars each play a part in telling Catland’s story.
Across every format, the aim is to help people connect with the project, its vision and the cats it supports.
Get in touch
Interested in working together? Fill out some info and I will be in touch shortly. Alternatively, you can book a call with me via Google Meet below. I can’t wait to hear from you!